Blogging 101: 5 types of personal finance bloggers that you’ll find online

I mentioned in the first post on pounds from pennies that I had created this little space on the internet to document my journey in learning about the world of personal finance. I did this because before this little place came to be I tried to find blogs from people who were in my specific circumstances aka had spent all their extra money on holidays and hadn’t really thought that much about personal finances before.

I came up empty handed – If there is anyone out there reading this who feels me then please give me a comment to check out your blog! There are some fantastic money bloggers out there though and I’ve managed to take away from them what I can and what is relevant to me. I noticed more and more the different niches of personal finance blogging and here are the most common ones that I found. 

#1 – The penny saving mum’s

These ladies can hustle and have monthly budgeting down to a fine art. There are so many incredible ladies out there making sure that they get the most out of their money. I’ve definitely taken away from reading their blogs that there’s always a bargain to be found somewhere and if you’re stuck they can usually show you where to find it.

#2 – The investment guru’s

I’m not going to lie as I’m just starting to dip my toes in the water of personal finance a lot of this went right over my head. There is so many blogs out there giving you advice on how to invest the money you have saved and some get real technical. I need to save some money first before I read them again!

#3 – The FIRE enthusiasts

What is FIRE you ask? its a term meaning ‘Financial Independence – Retire Early’ and there’s so many people aiming for it. Some are aiming for financial independence from their mortgage and others are striving for that and enough money so that they can quit their job if and when they want to. I think after reading about this that I am interested in making it my long term goal. I’m a long way off but I like the thought of working because I want to not because I have to.

The only bit of confusion I had from finding FIRE bloggers was that they often went on about having large sums of debt. Yes I’m aware that a mortgage is considered a debt and you’re paying it up but I guess when I’ve thought of a mortgage before its something you just pay. Looking at it as a debt rather than a standard monthly outgoing that you have is a great motivator to pay it off though. (says the hypocrite who still stays with her parents!)

#4 – The students

What I’ve found with most student bloggers who are talking about paying off their student loans and getting smart about personal finance is that they are a bit of a mix of the three categories that I’ve mentioned above. Millenials who are just out of university are more knowledgeable about personal finance and investments and the ones blogging about it have a plan for their money – they also know how to live well on a budget. I left full time education 9 years ago and when I was a student we were never taught about anything to do with personal finance – most of the time it was a battle to get funding and loans explained so its nice to see that people are getting shown a good approach to their finances earlier – I just wish it had been me!

#5 – The overnight successes

This is the only category of personal finance blogger that I haven’t felt good about. All the other niches are great in their own ways and this would be too..if it was real. There are so many bloggers, instagrammers, YouTubers and pinterest accounts claiming ‘I made £10,000 overnight whilst sleeping- you can too!’ and once you’ve seen one you’ve seen them all. There’s no denying that there’s money to be made in affiliate marketing and I’m sure that some people have gotten genuine success from it but whenever I see a statement like that now I go the opposite way. It’s generally a ploy to get you to click their affiliate links to make them money – not show you how to make it!

What other personal finance blog niches have you spotted? Let me know in the comments!

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